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Bachelor of Arts (Honours) in Industrial Design

APU-DMU DUAL DEGREE PROGRAMME

Students who are under Bachelor’s Degree Programme will have the option to opt-in for the APU-DMU Dual Degree Scheme. Under this Scheme, students will receive 2 Degree Certificates & Transcripts upon graduation: 1 from Asia Pacific University (APU), Malaysia and 1 from De Montfort University (DMU), UK.

To know more about APU-DMU Dual Scheme, please click HERE.






Asia Pacific University of Technology & Innovation (APU) receives perfect 5-Stars on Online Learning in the latest QS Stars Rating System

Portfolio & Interview Guide For Application Into APU Design Programmes

Application Process

As part of the entry requirements into the APU Design Degrees, it is mandatory for the applicant to submit either one of the following for evaluation together with complete educational documents:

  • Portfolio Submission
  • Interview


Areas of Interest

  • FURNITURE DESIGN
  • PRODUCT DESIGN
  • TRANSPORT DESIGN
  • SUSTAINABLE DESIGN


If architects design the house, then industrial designers design everything inside.

Industrial Design is the professional practice of designing products used by millions of people around the world every day. Industrial designers focus on the product’s appearance and value on top of how it’s manufactured and user experience. Every product you have and interact in your home is the result of a design process and thousands of decisions aimed at improving your life through design.

In professional practice, industrial designers are often part of multidisciplinary teams where everyone works together towards a common goal. This team is made up of strategists, engineers, user interface (UI) designers, project managers, branding experts, graphic designers,customers and manufacturer. The collaboration of so many different perspectives allows the design team to understand a problem to the fullest extent, then craft a solution that skillfully responds to the unique needs of a user.

Industrial designers develop the concepts for manufactured products, furniture, such as cars, home appliances, and toys. They combine art, business, and engineering to make products that people use every day. Industrial designers consider the function, aesthetics, production costs, and usability of products when developing new product concept.

In the first and second year, student will be exposed to various skills from manual sketching, digital sketching to model making, realising their concept design into reality. Besides that, they will be exposed to various theories and knowledge that are essential in the world of Industrial Design. The student will be able to focus on an area of interest (Product Design/Transport Design/ Furniture Design/ Sustainable Design) determined by their option.

This programme is specifically designed to provide students with:

  • A holistic experience in the field of industrial design. Industrial designers focus on the product’s appearance and value on top of how it functions, how it’s manufactured and user experience.





Collaborative Industrial Partners

Portfolio & Interview Guide For Application Into APU Design Programmes

Design Student Portfolios

3 Years (6 Semesters)

Malaysian Fees:
Year 1
RM 31, 700.00
Year 2
RM 32, 800.00
Year 3
RM 33, 800.00

International Fees:
Year 1
RM 32, 000.00
Year 2
RM 33, 100.00
Year 3
RM 34, 400.00

Total: Malaysian - RM 98,300 | International - RM 99,500

• 25 Jul 2024
• 24 Sep 2024
• 21 Nov 2024

Degree awarded by APU, Malaysia

GENERAL REQUIREMENTS
DIRECT ENTRY TO LEVEL 1 OF THE DEGREE:
STPM • A Pass in STPM with a minimum Grade C (GP 2.00) in any 2 subjects and a Credit in Bahasa Melayu and a Pass in English at SPM level.
A-LEVEL • 2 Passes (Grade A-D) in A-Level with a Pass in English at SPM/O-Level/IGCSE or its equivalent.
UEC • 5 Grade B’s in UEC.
MATRICULATION/ FOUNDATION • A Pass in Matriculation or Foundation studies with minimum CGPA of 2.00.
DIRECT ENTRY TO LEVEL 2 OF THE DEGREE:
RELATED DIPLOMA • A Diploma in Design & Media or equivalent with a minimum CGPA of 2.00.

• A pass in DKM / DLKM / DVM with a minimum CGPA of 2.50 subjected to HEP Senate/ Academic Board’s approval. Those with CGPA of 2.00 need at least two years working experience.

PORTFOLIO Note: Pass an Interview OR submission of Design Portfolio as required

Equivalent qualification and / or experience which is recognised by the Senate / institution.

ENGLISH REQUIREMENTS
INTERNATIONAL STUDENTS • IELTS : 5.0
• TOEFL IBT :  40
• Pearson (PTE) : 47
• MUET : Band 3.5

Please note that under Ministry of Higher Education regulations, only students who have achieved the minimum requirement in the English Language proficiency assessment as indicated above will be allowed to continue their studies in the main study programme. Students who do not have the required English Language achievement may apply for a student visa on conditional basis and are allowed to enrol in an English Language Certification programme at APU upon arrival in Malaysia and, subsequently, appear for the IELTS/TOEFL/PTE/MUET assessment.

Students who are unable to obtain the required level of English Competency during the maximum 12 months’ period, will not be allowed to pursue their studies in the main programme and will have to return to their home country.

Students from English speaking countries and those with qualifications taught in English (IGCSE, A-Levels, IB, American High School Diploma etc) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).

The qualification and entry requirements for the programmes will be determined based on the "Comparison List of Equivalency of International Qualifications with SPM (O-Levels equivalent) and STPM (A-Levels equivalent)" published by Malaysian Qualifications Agency (MQA).

DEGREE LEVEL 1

First-year students will be focusing on the fundamentals of industrial design which includes drawing, creative thinking, project management, design process and model making. Student will be exposed to various skills from manual & digital sketching, brain storming methods to model making realising their concept design into reality. Students will be working in team managing projects, handling restricted timeline, develop communication skills as well as entrepreneurial skills.

Core Modules
  • Creative Project
  • Presentation Techniques
  • Introduction to Graphic Design
  • Computer Aided Design (CAD)
  • Digital Illustration
  • Design History and Context
  • Material and Form
  • Fundamentals of Entrepreneurship


Elective Modules
  • Project Management
  •  3D Design


DEGREE LEVEL 2

Second-year students will be exposed to advanced 3D modelling skills, focusing on advance form and conceptual design. The students will be required to transfer and decipher the consumer needs, market needs and problems into designs that will lead to solving a problem for those needs. Holistic design consideration such as ergonomic design, manufacturing process, understanding different materials and market needs will be the pinnacle focus in the second year.

Core Modules
  • Ergonomics
  • Digital Design Project
  • Sustainable Design
  • Creativity and Innovation
  • Manufacturing Process
  • Innovation Process


Elective Modules
  • Product Design
  • Transport Design
  • Furniture Design
  • Automotive Design Innovation
  • Universal Design
  • Lighting Concept Design
  • Packaging Design
  • Advance 3D visualisation


INTERNSHIP (16 WEEKS)

Students will undertake a short Internship/ Industrial Training for a minimum period of 16 weeks to prepare them for a smooth transition from the classroom to the working environment.


DEGREE LEVEL 3

In the final year, students will make use of their knowledge from previous studies and industrial experience to produce a high quality final year project. Students are allowed to choose the topic or area of study based on the specialism topics of their choice. Students will then need to manage project, design process, timeline and budget. Conversely, students will be able to explore industry projects and competition brief. Lastly, students will get to display and present their work in the final year exhibition, professional industry guests are invited to view and assess the students work.

Core Modules
  • Professional Project 1
  • Professional Project 2
  • Industry Project
  • Research Project Report
  • Design Analysis
  • Venture Building
  • Production Visualisation
  • Exhibition Design
  • Intellectual Property Basics



MQA Compulsory Subjects*

  • Appreciation of Ethics and Civilisation (M’sian Students)
  • Malay Communication Language (Int’l Students)
  • Philosophy and Current Issues
  • Workplace Professional Skills
  • Integrity and Anti-corruption
  • Co-Curriculum

(*All students are required to successfully complete these modules as stipulated by the Malaysian Qualification Agency)


Please click HERE for Portfolio Development Programme  

  • Industrial Designer
  • Product Designer
  • Furniture Designer
  • Transport Designer
  • Toy Designer
  • Jewelry Designer
  • Sustainable Designer
  • System Designer
  • UX Designer
  • Packaging Designer
  • Shoe Designer
  • Props Designer
  • 3D Designer
  • Surface Designer
  • Model Maker
  • Graphic Designer
  • Interior Designer
  • Color Specialist
  • Project Manager
  • Event Designer/ Coordinator

OLEO Elderly Smart Cart by Christopher Yong Zhen An


"EzWalk" by Marilyn Chow Le


"BREEZ Smart Air Purifier" by Lee William


"SCAN360D" Laser Scanner & 360 Camera by Alan Choi Jeng Lam