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Course Details

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Duration
1 year
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Intake Date
20 January 2025
12 May 2025
25 August 2025
15 December 2025
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Awarding Body
APU, Malaysia
About APU

Why choose APU?

Malaysia’s Premier Digital Tech University
Malaysia’s Premier Digital Tech University
No.1 for International Students in Malaysia (QS World University Ranking 2024)
No.1 for International Students in Malaysia (QS World University Ranking 2025)
5-Star Excellence Rating SETARA
5-Star Excellence Rating (SETARA)
100% Employability Rate
100% Employability Rate
Ranked No.16 for International Students in the World
Ranked No.16 for International Students in the World
More than 80,000 Graduates & Alumni
More than 80,000 Graduates & Alumni
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More Than Just An Arts In Design Innovation Management Master Programme

You have the exciting opportunity of enrolling for the APU-CMI Dual Accreditation by registering for a qualification through APU. Students under Master of Arts in Design Innovation Management will have the option to also opt-in for a CMI L7 Certificate in Strategic Management and Leadership Practice which will be awarded subject to moderation by CMI.

The Masters of Arts in Design Innovation Management programme will enhance graduates managerial skills and develop interdisciplinary knowledge through both theoretical and practical modules on a range of topics relevant to contemporary design management issues.

The interdisciplinary blend of design, innovation and management in this programme will enable graduates to develop critical approaches and practices that enhance their effectiveness as a practitioner, to enable graduates to pursue a broad range of design management careers in the private and public sectors relevant to the world of today.

Requirements

Entry Requirements

General Requirements
Bachelor’s degree
  • Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
  • Bachelor’s degree in related fields with a CGPA of less than 2.50 can be accepted, subject to a minimum of 5 years working experience in the relevant fields.
  • Pass an interview or submission of portfolio determined by the Senate as required.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).
 
English Requirements
International Students
  • IELTS : 6.0
     
For more information please click HERE
 
Students from English speaking countries and those with qualifications taught in English (previous Bachelor’s/Master’s Degree taught in English) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.
 

 

 

Skills Gain
Programme Outline

What We Teach

This programme is specifically designed to:
 

  • Extend design innovation management programme to different organisations that consider design to be a strategic competitive force.
  • Meet the growing demand for advanced skills in design management and leadership in the various services and business.
  • Prepare graduates to meet the growing needs for management of advanced design technology and implementation of new management approaches.
     
  • The Benefits of the Programme

    • Innovation and management from a creative perspective, within a world-leading art and design institution with strong link to the creative industries.
    • Apply Design Thinking to real-world challenges, design collaboratively, engage critically and creatively with others and learn from shared experiences.
    • An interdisciplinary programme informed by theories drawn from a range of design, business and humanities areas and delivered through projects and collaborations.
    • Gain insight into creative briefs, target audiences and markets, through Design Management and Innovation.
    • Benefit from diverse potential employment routes including setting up your own business, in-house and external design leadership roles, cultural positions and agency management jobs.
       
  • Who Should Attend

    This programme is geared towards graduates who have graduated from design backgrounds who wish to master managerial skills that are relevant to their previous experience. This programme also appeals to non-design field managers and executives who require design management skills as part of their managerial responsibility.

  • Modules & Project

    This programme comprises 9 coursework modules and a Creative Futures Project. There are 8 compulsory Core Modules (including Research Methodology module) and you will have to choose 1 elective module from those listed).

    Pre-Requisite Modules (for non-related students)
    Duration: 1 month (Full-Time)

     

    • Managing People
    • Understanding Customers
    • Managerial Finance
    • Business Environment & Strategic Planning


    Core Modules

     

    • Design and Creative Industries
    • Business Planning for Creative Entrepreneur
    • Research Methodology
    • Design Thinking
    • Integrated Brand Management
    • Future Media Innovation
    • Service Design
    • Project Feasibility Study
    • Creative Futures Project


    Elective Modules (Choose 1)*

     

    • Intellectual Property
    • Creative Sustainability
    • Technology Management
    • Design for Retail
    • Managing Business Web Presence
    * Elective modules may be pre-selected for students at the beginning of the semester. If students wish to change these pre-selected elective modules, they can choose from the available modules offered in the semester OR among the intensive delivery modules - however such changes may prolong the study duration.
     
  • Project

    For the final project module named Creative Futures Project, you will need to complete an industry-based major projects along with evidence and output related to the Design Innovation Management field. There will be a final exhibition and presentation towards the end of the course.

Facilities

Facilities at APU

The APU Centre Point & Atrium serves as a melting pot of cultures from all over the world. Here, cultural activities are organised regularly at the campus, fostering long-lasting intercultural relationships among APU students, who come from over 130 countries.

 

Remote video URL
Career Path

Your Career Path

Project Manager
Design Producer
Brand Manager/ Strategist
Marketing Manager
Product Manager
Account Manager
Client Manager
Chief Design Officer
Design Researcher
Design Strategist
Service Designer/ Design Experience Strategist
Venture Architect
Fees & Certification

Ready, Set, Go.

Whether you are locals or traveling here, we have the options for you to pursue your dreams.

Malaysian

RM34,800

Total for Malaysian

International

RM38,800
(USD9,700)

Total for International

Programme code : (N/0288/7/0001)(05/26)(MQA/FA14558)

​* Fees stated above do not include Enrolment Fees, Registration Fees and other Miscellaneous Fees. Please refer to Fee Guide for details

All information is correct at the time of publication, but is subject to change in the interest of continuing improvement.